Why We Started $10K Secrets
Hi,
There’s no shortage of advice out there for how to “make it” as a creator. And yet, for so many of us, actually making it still feels unclear.
You’re writing. You’re showing up. You’re making things people care about.
But turning that into steady, reliable income? That part gets murky.
We created $10K Secrets to bring some light into that fog. (And yes, we’re also away that there’s no shortage of people claiming “they are different little snowflakes”)
We’re not here to slam other programs or publications, but we do feel like lots of advice out there asks you to fundamentally change who you are to succeed…
…and we’re not about that life. We’re interested in how you can succeed being the weird little crumb you are, just the best version of that person.
It’s nearly impossible to make a fundamental shift in who we are, but maybe, just maybe, we can get there a little at a time.
For a lot of us, the idea of building a six-figure business can feel… far away.
It sounds big. Maybe too big. Like something meant for someone else, with more time, more followers, more resources.
But a five-figure month? That feels within reach.
Not because it’s easy—but because it’s clear.
It’s one aligned offer. One well-timed launch. One system that fits how you work.
$10K months are the foundation of six-figure businesses..
…and six-figure businesses are how careers are built.
Every creator whose made it past the rubicon into success has a “secret” that got them there and it almost always revolves around reliably hitting $10k months.
Our goal is to bring those strategies to you, so you can find the ones that speak to you.
This isn’t about chasing someone else’s model. It’s about finding your own rhythm and building from there.
Every successful person found their way differently:
Some used a single Notion doc to bring in high-value clients
Some turned writing into consulting, or teaching, or licensing
Some launched before they had a big audience
Some built quietly, steadily, in the background—until it all clicked
These aren’t one-size-fits-all success stories.
They’re proof that there are many ways to grow—and yours is valid.
What they all have in common is this:
A moment when things shifted.
When effort turned into momentum.
When “maybe” turned into “now.
What We’re Building Now
$10K Secrets isn’t a product. It’s a path.
Not a path you follow. A path you find by seeing what’s possible and choosing what resonates.
This is for creators who:
✨ Are ready to treat their work like a real business—with real heart
✨ Want clarity more than hype
✨ Are done waiting for permission to grow
✨ Believe they can do this—because they can
If you’ve been looking for a signal that you’re on the right track, maybe this is it.
You don’t need to go viral. You don’t need to hustle 24/7.
You need alignment. Structure. Stories you can learn from.
And one step that actually moves you forward.
We’re here to help you find it.
Welcome to $10K Secrets.
—Russell, Jari, Sinem, and Philip
